By Harry Dhillon, Director, Recruit & Hire, GoGlobal
Finding hidden talent can be a challenge for any organization, especially for international companies hiring in new markets. Sure, you can post a job opening on a popular job board or hire a recruitment agency. However, these methods often fail to tap into the vast pool of untapped talent that exists beyond the usual channels.
In this blog post, we explore some lesser-known methods for finding hidden talent, organized into four broad categories.
1. Leveraging technology
Implement Artificial Intelligence and Machine Learning
Artificial intelligence (AI) and machine learning (ML) are powerful tools that can be used to analyze resumes and job applications. They help find candidates who may be missed by traditional methods, even if they lack typical qualifications.
These technologies can also spot biases in hiring and suggest ways to improve diversity, equity and inclusivity (DEI).
Use video interviewing tools
Video interviewing tools can help you conduct initial screenings and interviews with candidates remotely, saving time and resources. These tools may also evaluate candidates’ communication skills, body language and cultural fit.
Some video interviewing tools offer automated scoring and ranking features, which can pinpoint the top candidates more efficiently.
Draw from social media analytics
Social media analytics can help you identify potential candidates who are active in your industry or field.
By analyzing social media data, you can source candidates with the right credentials for a role. This can also connect you with those who are most engaged and influential in their networks.
2. Tapping into community networks
Partner with local community organizations
Partnering with local community organizations, such as nonprofits and vocational schools, is a great way to tap into a pool of untapped talent. These organizations often work with individuals who face barriers to employment, such as lack of access to education and training.
By forming local partnerships, you can help bridge the gap and provide opportunities to individuals who may not have had them otherwise. This not only helps you find hidden talent but also contributes to the community in a positive way.
Attend Industry Conferences and Events
Industry conferences and events offer opportunities to network, learn and connect with like-minded professionals.
By attending these events, you can position yourself as a thought leader in your industry and attract top talent. Additionally, conferences and events offer an opportunity to engage with candidates who are passionate about their field. This can help increase the likelihood of a successful hire.
Leverage employee referrals
Employee referrals are a powerful way to find hidden talent. Your employees have a wide network of contacts, many of whom may be looking for new opportunities.
Encouraging your employees to refer potential candidates can help you tap into a pool of untapped talent. Offering incentives for successful referrals can also help motivate your employees to participate in the program.
3. Building a strong reputation
Create a strong employer brand
Creating a strong employer brand is essential for attracting hidden talent. Your employer brand is the perception that candidates have of your company as a place to work.
By creating a strong employer brand, you can differentiate yourself from other companies and attract top talent. This can be achieved through various methods, such as creating engaging content, offering competitive benefits and promoting your company culture.
Engage with current and former employees
Engaging with current and former employees can help you build a strong employer brand and attract top talent. By creating a positive employee experience and soliciting feedback, you can create advocates who will promote your company to their networks.
Additionally, engaging with current and former employees can uncover areas for improvement and create a more inclusive and diverse workplace.
4. Thinking outside the box
Engage with freelancers and contractors
Freelancers and contractors offer an excellent source of hidden talent.
These individuals often have a wide range of skills and experience, which can help you fill short-term or long-term roles. Additionally, freelancers and contractors offer an opportunity to engage with talent on a project-by-project basis. This flexibility can help you manage your workload and budget.
Participate in online communities and forums
Online communities, such as forums and discussion boards, can connect you with potential candidates passionate about your industry.
By participating in these communities, you can establish yourself as a thought leader and attract top talent. You can also use these communities to source future potential candidates who may not be actively looking for a job.
Cross-border HR solutions
Cross-border HR solutions enable international companies to tap into global talent, regardless of location.
With end-to-end services from recruitment to termination, these solutions ensure HR management is localized and compliant with regulations and expectations. By addressing language preferences, time zone differences and local legal requirements, businesses can seamlessly integrate into new markets.
Leveraging robust cross-border HR solutions allows companies to thrive in an increasingly competitive global marketplace.
Contact us to learn more about how GoGlobal’s one-of-a-kind Recruit & Hire solution can help you access new talent pools of remote workers and digital nomads.